twisted Tea rebrand

Package Design / Lettering

A reimagining of an existing brand with a Southern comfort twist. I wanted it to have a more down-home hospitality feel; when I think of “tea”, I think of home-brewed sweet tea, a traditional Southern drink. I drew a lot of inspiration from country-western film and music posters.

Applications/Materials Used: Illustrator, Photoshop

Ideation

 
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For The Time Being Temporary Branding