world pensacola ford print and digital advertisements

Digital Design / Print Design / Logo Design

Designed for World Pensacola Ford’s Red, White and Blue sales event showcasing two of their best known vehicle models. My inspiration for the project was the American flag colors with my own personal twist of adding depth and complexity through gradients and visual hierarchy. Using Ford’s already designed character’s for branding cohesiveness, I created a postcard front and back, a digital advertisement and web slide with a consistent style to go along with the logo and the different variations.

Applications/Materials Used: Illustrator, Photoshop, InDesign